Visual 101:
Back to the basics



Emergency reference guide
Eight steps that you can't afford to forget.
Here's how.

Start at the beginning

Businesses and retailers will be faced with many merchandising and inventory challenges in the future. Sometimes we have to remember the basics and focus on simple solutions to big problems. Visual Merchandising can help solve challenges with:

• Low inventory or overstock in many or a few items
• Not enough attention to key items and volume drivers
• Wall and floor space problems
• Blocked traffic patterns
• Uninspiring or problem assortments

Simple techniques, big results

Use these Visual Merchandising Principles in combinations to improve impact and elevate the perceived value:

• Vertical Merchandising
• Horizontal Merchandising
• Cross Merchandising
• Blocking
• Symmetry and Balance
• Consistency and Repetition
• Pyramiding
• Stacking
• Sight Lines
• Strike Zones
• Impulse
• Storytelling